Unilever AIR
Interior architect: Fokkema & Partners Architecten
Location: Rotterdam
Unilever AIR, Rotterdam – An interior that extends the brand
For Unilever Air in Rotterdam, Smeulders Interieurgroep delivered an interior in which Unilever’s identity is reflected in every detail. In collaboration with Fokkema & Partners and client Verwol, we produced and installed a wide range of bespoke furniture elements that together create a dynamic, themed working environment.
“Not standard solutions, but an interior that brings Unilever’s story to life.”
Tailor-made solutions for every space.
From the entrance to the restaurant, and from the lounge to the themed areas, every part of the interior was uniquely designed and crafted. Smeulders Interieurgroep delivered, among other elements, the reception desk, restaurant serving area, event bar, pantries, lockers, and lounge furniture. In addition, we created a range of bespoke features, including display cabinets for beauty, wellbeing and nutrition products, as well as striking promotional display columns.
Theme and experience
The interior is closely connected to Unilever’s core business. This is reflected in themed spaces such as a hair and beauty salon and specially designed display elements. Unique lighting fixtures, the use of colour, and carefully considered details – including wrapped objects that seamlessly integrate with the bespoke furniture – enhance the overall experience and create a distinctive atmosphere with a strong sense of identity.
Craftsmanship in every detail.
A distinctive feature of the project is the series of timber-core partition structures with integrated lighting and planting. The slender, delicate slatted constructions demand the highest level of precision in both design and execution, showcasing the craftsmanship that defines Smeulders Interieurgroep.
“True quality reveals itself in the details.”
Sustainable and future-proof.
The project meets the specified sustainability ambitions, including BREEAM and FSC requirements. Materials and constructions were selected with a focus on long-term use and flexibility, in line with Unilever’s forward-looking vision.
Short lead times, high quality.
The project was completed within a tight schedule, from December 2024 to May 2025. Thanks to close collaboration with all parties involved, we were able to deliver a high-quality and consistent interior fit-out within a short timeframe, without compromising on craftsmanship or quality.
“This project shows what is possible when trust, craftsmanship and strong collaboration come together.”
Result
Unilever Air is an inspiring work environment where brand, people and space come together. A project in which craftsmanship, pace and collaboration reinforce one another, and where Smeulders Interieurgroep once again demonstrated its expertise as a specialist in high-quality bespoke interiors.
Pictures: Eva Bloem
The project at a glance